Prabhu Ashok Shelke is an Indian social media content creator born on 12 April 2001 in Walkhed village, Partur taluka, Jalna district, Maharashtra. One of 12 children in a financially struggling family, he was diagnosed with thalassemia at a young age, requiring regular blood transfusions — a health battle he has spoken about openly and that has shaped his resilient outlook. He began creating short videos on Instagram from his village, capturing everyday rural life, food culture, and Maharashtrian humour with raw authenticity. His signature character Kalu Don and the viral catchphrase 'Murgi ki kapura khayega' became internet sensations, earning him over 2.3 million Instagram followers and 440,000+ YouTube subscribers — making him one of Maharashtra's most followed rural content creators. In January 2026, he entered Bigg Boss Marathi Season 6 as the youngest and most-followed contestant, becoming a fan favourite for his innocence and emotional honesty. He was eliminated in Week 11, finishing tenth.

His viral Instagram reels depicting rural Maharashtra life and village humour, especially the widely shared 'chicken leg piece' dialogue; his popular character Kalu Don; battling thalassemia from a young age while building a 2+ million-follower social media presence.

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