Nataraj Master is an Indian dance choreographer, actor, and television personality born on 16 April 1982 in Vijayawada, Andhra Pradesh. After completing his 10th standard in 1998, he relocated to Hyderabad to pursue a career in the Telugu entertainment industry. Initially, he worked as a steward in a hotel owned by prominent producer Sathyanarayana, who noticed his talent and connected him to the dance studio of Disco Shanthi - the celebrated Telugu dancer and choreographer - where he received his formal dance training. He subsequently worked as a dance teacher at various institutions in Hyderabad. He made his television breakthrough by participating in Dance Baby Dance (Gemini TV) and then ETV Dance 2000 (2001). He made his Telugu film acting debut in Veedhi (2006, directed by V. Dorairaj, starring Sharwanand) and subsequently appeared in Highway, Sye, Chakram, and Godava. In 2007, he performed at the Aata Season 1 finale, impressing the team so much that he was invited as a mentor for Aata Season 2 (Zee Telugu, 2008), which he won with contestants Bharat and Neethu. In Aata Season 3, he mentored Bharat and Sri Vidya, finishing third. In 2009, he produced the Zee Telugu dance show Magadheera Dare to Dance, and subsequently worked as a judge, director, and producer on multiple shows across Gemini TV and Maa TV. He married Neethu - his former Aata Season 2 contestant - in 2009; together they have performed at over 200 TV shows, audio launches, and award functions. In September 2021, he entered Bigg Boss Telugu Season 5 hosted by Nagarjuna and was eliminated in Week 4 (Day 27), finishing sixteenth. He also appeared in Bigg Boss Non-Stop (Telugu OTT edition, 2022).
Winning Aata Season 2 (Zee Telugu, 2008) as a mentor; his acting appearances in Telugu films including Veedhi (2006), Highway, Sye, Chakram, and Godava; producing the dance show Magadheera Dare to Dance (Zee Telugu, 2009); performing as a judge and director on multiple Telugu dance reality shows; finishing sixteenth in Bigg Boss Telugu Season 5 (2021).